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July 24, 2012

Hasselblad sending invitations for September 18 Photokina press conference

Hasselblad is sending invitations for a Tuesday September 18, 2012 press conference at Photokina in Cologne/Koln::Germany. If you want to try to read between the lines, the first two paragraphs have the meat:

"In 2002 at photokina Hasselblad launched the revolutionary H System that changed and shaped the medium format market of the new millennium. Embraced by professional and amateur photographers around the world, it is still the unsurpassed standard for craftsmanship and ultimate image quality.

In 2012, 10 years later, our commitment to innovation, evolution and expanding to new horizons is as uncompromising as it has always been in the century long history of Hasselblad."


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