Introducing Health Insurance for Digital Cameras

(If you are reading this at a later date, this is an April Fools Day 2010 joke)

We are proud to announce today that we have partnered with a multi-national insurance company to offer a brand new Health Insurance plan for digital cameras. Unlike existing warranty and replacement plans, our Health Insurance plan will offer end-to-end benefits for the digital camera, including annual physical evaluations, quarterly sensor cleanings for DSLRs, preventive maintenance, and thorough testing by the camera professionals participating in our network. Pre-existing conditions will be covered if you select this as an add-on feature to your insurance plan.

We are still working with our partners to finalize the price-list, but we believe we have negotiated reasonable fees that you will find blending well with your risk management matrix.