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February 01, 2010

New Fuji AV-series starts with AV100 (AV105), AV150 and AV180 at the entry-level

Fuji has just burst-moded a number of new Finepix digital cameras. We start digesting them like a cow :) We start with the new AX/AV-series of models. Fuji has apparently used and abused the A-series model numbers, so they are branching off to the AX and AV.


Fuji AV180
One more, this one spotted at Let's Go Digital. It appears to be similar to the AV150, but with a 3-inch LCD display instead. Headed for the Canadian market apparently.


Fuji AV150
The new AV150 features a 14mp 1/2.3" sensor (yikes for an entry-level camera) with a 3x optical zoom lens (32-96mm eq f2.9-5.2). But despite the entry-levelness, it records 720p video (up to 15 minutes). No image stabilization. A 2.7-inch (230K) screen which appears to be one of the most popular spec-wise around.

Despite the shiny product-shoot and sleeker design, the cameras continue to take AA batteries (two of them).

As with all new Fuji entry-level-tier P&S cameras, they only take SD/SDHC memory cards.


Fuji AV100 (AV105)
By breezing through the spec-sheets, this appears to be similar to the AV150 but it has a 12mp 1/2.3" which we still think is overkill for a basic AA-based $100 P&S camera. But on the plus side for Fuji, they don't seem to be stingy on HD-video, even this model offers it. (Fuji does not offer camcorders or hybrids, which may perhaps explain why - they don't have to "defend" other similar product lines).

This is expected to ship in March with a starting price of $100 and it is available for pre-order at Amazon.


Further Reading
+ Imaging Insider
+ Fuji


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