Hasselblad wants True Colors with new H3Dii-50 multi-shot

The medium format excitement-revival won't stop! It may be mid-November, but yet another new camera has been announced! Hasselblad is trying to push the medium format envelope with the new H3Dii-50 multi-shot. Multi-shot? Yes, it takes consecutive shots by moving the sensor one-pixel at a time to achieve full RGBness. If you can't unBayer them, shift them! This is of course in the MeFo price-o-sphere, starting at 23000 euro, but also offering trade-in options in the mid teens.

But that's not all! There's some DRAMA too! Luminous Landscaping just posted a news update - the Hasselblad CEO, Christian Poulsen resigned! Steven Lee called, he asks if he wants to play a few rounds of golf ;-)

Further Reading
+ dpreview
+ Photoscala
+ Photography Blog
+ Hasselblad UK and USA
+ 2MB PDF datasheet in multiple languages at Hasselblad for previous model (H3Dii-39 MS)
+ sample pictures at the MET and the Tate- click on the encircled + to zoom-in and zoom-in and zoom-in

Reactions in the Forums
+ Is is true colors ask the photographers in the non-denominational dpreview News forum
+ Discussion among Foveon-users which of course have their own true colors.