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May 18, 2009

New Sony Alpha A230 DSLR replaces the Alpha A200

The new Sony Alpha A230 is the new entry-point into the Alpha DSLR mount. It replaces the Alpha A200 [reviews], although while the A200 remains available, they will be running in parallel. So let's take a look at the A230 in a nutshell:

Main Alpha A230 specs
+ 10mp APS-C (1.5X) CCD sensor
+ Sony Alpha Minolta lens mount
+ sensor-shift image stabilization (now named "SteadyShot INSIDE")
+ built-in popup flash
+ ISO 100 to 3200
+ 9-point auto-focus
+ 2.5 fps burst mode
+ Creative Styles, DRO, anti-dust, BIONZ
+ 2.7" fixed (not-moving) LCD display
+ HDMI out with Bravia (Sony's HDTV brand) sync
+ LiIon battery (510 shots)
+ dual memory-card slot (MemoryStick Pro Duo and SD/SDHC)

Coverage around the net
+ Detailed preview at Alpha Mount World
+ Press release at Imaging Insider
+ DC Resource
+ Imaging Resource coverage - includes color-coded differences chart at bottom of page (controversial choice of 14mp as better than 10mp considering the market for these!)

Availability: Accepting Pre-Orders
You can pre-order both Alpha A230 kits from Sony Style for the list prices of $550 and $750.

The Canadianne Sony Style has not made the new products available for pre-order as of the time of writing of this blog post.

You can also pre-order the one-lens kit and two-lens kit from

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